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Shari's avatar

Love how you turned this into a guide. IMO? FDE is one path among many. As I posted recently, the more important thing is knowing what *your* customers need and how they need it delivered. FDE makes sense for highly technical products, but it is not the universal solution nor the only path forward. Those that realize that and adapt their operating model to their customers will be the ones who win.

Andrea Bumstead's avatar

Yes, the FDE model is definitely not a one size fits all. Your product and GTM motion have to warrant a higher level of technical/engineering support.